Phronesis
Subject · 28 ideas

Language

Words, grammar and where they came from.

No. 069Word originCountries

“Kazakh” and “Cossack” are the same word

The name of the Kazakh people most likely means a free wanderer, and the Cossacks of Ukraine and Russia share the same root.

2 min15th century
No. 130Word originLanguage

“Ye Olde Shoppe” was always pronounced “the”

The “Y” in “Ye Olde” is a lost English letter, þ (thorn), in disguise. Nobody ever said “yee”.

2 min14th–17th century
Biang Biang Mian closeup
No. 013DishCuisine & Food

A noodle dish whose name has 58 strokes

Xi’an’s wide, hand-pulled biangbiang noodles are written with one of the most complex Chinese characters in use. It wasn’t in any dictionary, and only entered Unicode in 2020.

2 min▶ AnimationUnicode 2020
Gomero pfeift El Silbo
No. 109Word originLanguage

An island where people speak Spanish by whistling

On La Gomera in the Canary Islands, Spanish is whistled across ravines, and every schoolchild learns how.

2 minsince the 16th century
No. 010Word originLanguage

Basque is related to no other language on Earth

Spanish, French, English, Russian and Hindi are all distant cousins. Basque, spoken between Spain and France, is no one’s cousin at all.

2 min▶ Animation
No. 017Word originArchitecture

Brutalism isn’t named after being brutal

The architectural style people love to hate takes its name from the French for “raw concrete”.

1 min1950s
No. 018Word originLanguage

Buffalo buffalo Buffalo buffalo…

“Buffalo buffalo Buffalo buffalo buffalo buffalo Buffalo buffalo” is a grammatically correct English sentence.

1 min1972
No. 039Word originLanguage

Esperanto has native speakers

An invented language from 1887 has around a thousand people who grew up speaking it from birth, and both Hitler and Stalin persecuted it.

2 min1887
No. 068Word originCountries

Kazakh has been written in three alphabets in a century

Kazakh moved from Arabic script to Latin in 1929, to Cyrillic in 1940, and is moving back to Latin today. Kazakhs in China still use the Arabic script.

2 min1929 · 1940 · 2017
No. 070Word originCountries

Kazakh names that tell a story

A girl named Ulbolsyn carries a message: “let the next one be a boy”. Traditional Kazakh names record wishes, fears, wars and the day a child was born.

2 min
No. 072DishCuisine & Food

Ketchup started out as a fish sauce

Before it was red and sweet, ketchup was a salty, fermented fish brine from southern China, and later a British sauce made from mushrooms or walnuts.

1 min1812
No. 077Word originDesign

Lorem ipsum is a mangled Cicero quote

Designers’ favourite placeholder text is a scrambled passage from a 2,000-year-old book about pain and pleasure.

1 min45 BC
clusivity / inclusive "we" and exclusive "we".
No. 063ConceptLanguage

Many languages have two words for “we”

When you say “we’re going to dinner”, are you inviting the listener? English leaves it ambiguous. Hundreds of languages don’t.

2 min
Octopus vulgaris (common octopus)
No. 085FactNature

Octopuses have three hearts and blue blood

Two hearts pump blood through the gills, one pumps it to the body, and that one stops beating when the octopus swims.

1 min
Illustration of frequency illusion
No. 044PhenomenonPsychology

Once you notice something, it’s everywhere

You learn a new word, and the next day you see it three times. The world didn’t change; your attention did.

2 min2005
Mirror ambigram ΝΙΨΟΝ ΑΝΟΜΗΜΑΤΑ ΜΗ ΜΟΝΑΝ ΟΨΙΝ (Nipson anomemata me monan opsin, Wash your sins, not only your face) inscribed in ancient Greek upon a holy water
No. 091ConceptLanguage

Palindromes are written into your DNA

“A man, a plan, a canal: Panama” has a molecular cousin: your genome is full of sequences that read the same in both directions.

2 min
No. 037Word originLiterature

Sherlock Holmes never said “Elementary, my dear Watson”

The most famous line in detective fiction is not in any of Conan Doyle’s stories, though both halves of it are.

2 min1893 · 1915 · 1929
No. 116Word originLanguage

Tea if by sea, chai if by land

Almost every language calls tea either “te” or “cha”, and which one it uses depends on how tea first arrived: by Dutch ship or by overland trade.

2 min
Tempura
No. 118DishCuisine & Food

Tempura was brought to Japan by the Portuguese

One of Japan’s most iconic dishes arrived with Portuguese missionaries and traders in the 16th century, and its name may come from Latin.

2 min16th century
No. 103DishCuisine & Food

The Earl of Sandwich probably wasn’t gambling

The sandwich is named after an 18th-century earl. The famous story that he invented it at the card table comes from a travel book’s gossip.

2 min1760s
No. 030StoryTechnology

The first computer bug was an actual bug

In 1947 engineers found a moth stuck in a computer and taped it into the logbook. The word “bug” was already older than that.

2 min1947
No. 008ConceptCountries

The Kazakh bride who renames her husband’s family

By custom, a Kazakh daughter-in-law does not say the names of her husband’s elder relatives aloud. Instead she invents a respectful nickname for each one.

2 min
Front page of HaZvi, a Hebrew-language newspaper published in Jerusalem from 1884 to 1914 by Eliezer Ben-Yehuda, a leading pioneer of the revival of Hebrew as a
No. 057StoryLanguage

The language that came back after 1,700 years

For about 1,700 years nobody spoke Hebrew as a mother tongue. Then, in 1882, a baby in Jerusalem became its first native speaker in modern times.

2 min1880s
No. 095StoryLiterature

The novel with no letter E

In 1969 Georges Perec wrote a whole French novel without using the most common letter in the language. Then someone translated it into English, keeping the rule.

2 min1969
Sator square Sator Arepo Tenet Opera Rotas (word square, palindrome) in Oppède (France). The letters S and N are reversed as in an ambigram.
No. 104ObjectHistory

The Sator Square

A five-word Latin puzzle scratched on a wall in Pompeii reads the same in four directions. Nobody agrees on what it means.

2 minbefore 79 AD
No. 078PhenomenonLanguage

Why “mama” sounds the same almost everywhere

Mandarin, Swahili, Persian and Spanish are unrelated, yet children everywhere call their mother something like “mama”. In Georgian, though, “mama” means father.

2 min
Macro photograph of the "OK" button on a TV remote control
No. 086Word originLanguage

Why do we say “OK”?

The world’s most recognised word began as a deliberately misspelled joke in a Boston newspaper.

2 min1839
No. 051PhenomenonLanguage

Why English spelling makes no sense

English spelling was frozen just as the language’s vowels were changing, so the spelling records an accent nobody has had for centuries.

2 minc. 1400–1700