Phronesis
Subject · 14 ideas

Everyday Life

The ordinary, explained.

Pyramid of Khufu - May 2023
No. 027FactHistory

Cleopatra lived closer to the Moon landing than to the pyramids

The Great Pyramid was already about 2,500 years old when Cleopatra was born. Ancient history is much longer than it feels.

2 minc. 2560 BC → 30 BC → 1969
No. 071ConceptCountries

In a Kazakh home, a half-empty cup is a compliment

Kazakh hosts pour tea only part-way, so they can keep refilling it while you stay and talk. A cup filled to the brim can be a polite hint.

2 min
No. 015ConceptMathematics

In a room of 23 people, two probably share a birthday

It sounds impossible with 365 days to choose from, but the odds pass 50% with just 23 people and reach 99.9% with 70.

2 min
Illustration of frequency illusion
No. 044PhenomenonPsychology

Once you notice something, it’s everywhere

You learn a new word, and the next day you see it three times. The world didn’t change; your attention did.

2 min2005
No. 096FactFashion & Trends

Pink for girls and blue for boys is younger than your grandparents

A century ago a trade magazine told shops that pink was for boys. The colour code we treat as ancient only settled in the mid-20th century.

2 min1918 · 1940s
No. 099ObjectInventions

The Post-it Note came from a failed glue

A 3M chemist made an adhesive that barely stuck. It took six years and a slipping hymn-book bookmark to find a use for it.

2 min1968 → 1980
No. 107ConceptPhilosophy

The Ship of Theseus

If you replace every plank of a ship one by one, is it still the same ship? And if someone builds a second ship from the old planks, which one is the original?

2 min1st century AD
No. 120FactEveryday Life

Three meals a day is a fairly modern habit

In much of medieval northern Europe, people ate two main meals: a midday dinner and an early supper. Breakfast became normal because of towns, work and school.

2 min1500–1600
No. 078PhenomenonLanguage

Why “mama” sounds the same almost everywhere

Mandarin, Swahili, Persian and Spanish are unrelated, yet children everywhere call their mother something like “mama”. In Georgian, though, “mama” means father.

2 min
Depiction of the Nativity using Christmas lights. Removal of connective wires and piece of wood obscuring the creche using photo editing software.
No. 026FactReligion & Belief

Why Christmas is on 25 December

The Bible never gives a date for Jesus’s birth. Historians have two main explanations for 25 December, and many Orthodox Christians celebrate on 7 January.

2 minc. 336
No. 058PhenomenonPsychology

Why lottery winners aren’t as happy as you’d think

We adapt to good fortune surprisingly fast. Psychologists call it the hedonic treadmill: you keep running and stay in the same place.

2 min1971
No. 101FactReligion & Belief

Why Ramadan moves about 11 days earlier every year

The Islamic calendar follows the moon, not the sun, so Ramadan travels through every season in about 33 years.

2 minsince 622
Arctic Sunset. Taken in Tromsø Kommune, Troms Fylke
No. 110ConceptScience

Why the sky is blue, and not violet

Air scatters blue light more than red. By that logic the sky should be violet. Here is why it isn’t.

2 min
QWERTY keyboard, on 2007 Sony Vaio laptop computer.
No. 100ObjectTechnology

Why your keyboard says QWERTY

The layout you type on every day was designed for a machine that no longer exists, and the famous reason for it may be wrong.

2 min1873